DesignAmid Magazine

DesignAmid Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Explore 1029 award-winning designs tagged Packaging on DesignAmid Magazine.

Deng Long Ji Alcoholic Beverage Packaging

Deng Long Ji

Deng Long Ji is a packaging design for wine, created for a Chinese wine brand. The bottle shape is derived from the traditional Chinese lantern, a form associated with prosperity and celebration. The bottle cap is decorated with a Chinese window lattice pattern. The gift box is made of decorated fired acrylic and the bottle is made of decorated fired glass. The box measures 109.02 by 109.02 by 280.5 millimeters. The design presents wine through a contemporary Chinese aesthetic and aims to change the common view of wine as a purely Western product.

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Lidugaoliang Baijiu Alcoholic Beverage Packaging

Lidugaoliang Baijiu

Lidugaoliang Baijiu is a packaging design for a Chinese distilled liquor. The bottle has a smoothly curved form and is embossed with sorghum elements. The round cap and the circle on the outer box are based on porcelain of the Yuan Dynasty, the period in which the brewing of this liquor began. The angled label is made of leather. The outer box combines leather and metal and is opened by turning a circular disc. The green tone was deepened to suit a high-end product. The packaging measures 120 mm in width, 120 mm in depth and 330 mm in height.

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Autumn Sky Gift Box

Autumn Sky

Autumn Sky is a gift box designed for Chinese moon cakes. The box holds eight moon cakes, a set of knives and forks, and an electronic candle. The sides are made of laser carved silver paperboard backed with a frosted PVC sheet, and two carved layers are separated by 15 mm EVA material to create depth. The lid is made of transparent acrylic. When the candle is lit at night, the carved clouds, waves and forest patterns cast light and shadow on the wall. The form refers to the paper covered window panes of ancient China.

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Zhenshiming Eye Mask

Zhenshiming

This is a product of eye mask. The capital letter E is a common form of Chinese visual acuity chart, and consumers are familiar with it. The letter E is transformed into a smiling face, and the shape of English word "eye" is outlined with a stroke. The two products form a complete visual work and exist separately. A complete visual chart is showed on the side after the box is opened, which is familiar to consumers and could be used to test vision simply. This makes the products more interesting.

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Island Rain Packaging

Island Rain

The brand and can designs for Omaha Brewing Company’s newest product, Island Rain, is inspired by island and beach-themed typography and subtly incorporates existing elements that can be easily distinguishable by those familiar to OBC, but not key to understanding the new spiked seltzer brand. The clean, crisp, white can is contrasted with splashes of color establishing a design language intended to target a younger consumer with easily identifiable flavors. Sold in an international market, Island Rain and Omaha Brewing Company look to positively impact the growing spiked seltzer market.

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Longnanchun Chinese Baijiu

Longnanchun

Longnanchun is a packaging design for a series of Chinese baijiu spirits. The series has three products, named entrepreneur, founder and leader. Each bottle carries a mythical animal taken from the Dunhuang murals: the winged horse, the phoenix and the guardian dragon. The three animals reflect courage, rebirth and steady protection. The bottle form is drawn from the pipa played by the flying fairy of Dunhuang, and the colors are selected from the murals. The bottle and the lid are ceramic, and the box is acrylic.

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Hankol Liquor Packaging Design

Hankol Liquor

Hankol Liquor is a packaging design for a sauce-flavour liquor. The name Hankol refers to a person who drinks boldly and happily, which reflects the people-oriented spirit of the brand. The bottle is outlined by strong and simple lines, and the logo is presented on the front. Positive and negative forms integrate the silhouette of the founder into the negative shape, recalling the original intention of the brand. Chinese calligraphy and a seal are used in the typeface to present an oriental cultural character. The outer box is made of environmentally friendly EPP material.

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Yanzhiwu Spring Festival Gift Food Packaging

Yanzhiwu Spring Festival Gift

Yanzhiwu Spring Festival Gift is a food packaging design created for the Chinese Spring Festival. The box is finished in Chinese red to highlight the festive character of the holiday. The package opens like a pair of double doors, expressing the idea of home and welcome. Traditional Chinese elements such as window panes, lanterns and firecrackers are applied to the surfaces. Through the window panes, scenes of reunion and celebration are shown. The design is intended as a gift box for sharing greetings between friends and family.

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4Vita Herbs Health Beverage

4Vita Herbs

4Vita Herbs is a packaging design for a range of herbs used to prepare beverages. Each package carries a drawing, and a harmonious color palette links the drawings into a single visual identity for the series. The bright tones were inspired by the colors of the herb fields and differ from the low tones common in similar products. Descriptive text is placed on the front of the package instead of the back, so the benefits and the main information are read quickly. The package is a plastic doy pack with a zipper that keeps the herbs fresh after the first opening.

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Mingniang Chinese Baijiu

Mingniang

Mingniang is a packaging design for a Chinese baijiu blended with concentrated tea essence. The bottle is made of glass and combines an embedded thin metal sheet with a landscape image carved on the back, which appears through the refraction of light. Acrylic, self-adhesive labels, silk screen printing and a crystal cover complete the package. Smooth flowing lines suggest lake water when seen from above and the aroma of tea when seen from below. An ecological green tone conveys the health theme of the drink. The package measures 150 by 150 by 338 millimeters.

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Sienna Monroe  Identity and Packaging

Sienna Monroe

Sienna Monroe is the brand identity and packaging for a plant-based, cruelty-free cosmetics line. The gift box also serves as the shipping box for online orders, which reduces waste. The box is made from recycled uncoated compostable cardboard printed with vegetable inks. The bottles are made from glass, a material that can be recycled repeatedly, and the labels use post-consumer waste paper. A natural printed pattern softens the bold typography. The packaging is intended to be kept and reused after the product is finished.

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Tsarsky Reserve Paper Packaging

Tsarsky Reserve

The aim of package for frozen semi-finished products is to create a catchy image of a brand avoiding traditional visual for food being on a plate. The pattern based solution has been chosen as the one that makes the eyes of a consumer already enjoy the food. The colors which are used for representing are definitely recognizable among the line other food designs. In addition, the simplicity of forms in this design underlines the contemporary approach and simultaneously highlights the idea of universality. As the result, this design makes the product easy to like for various viewers

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