DesignAmid Magazine

DesignAmid Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Explore 1029 award-winning designs tagged Packaging on DesignAmid Magazine.

Xarin Series of Labels for the Farm Wines

Xarin

Xarin is a series of labels created for a range of farm wines. Each label measures 30 by 135 millimetres and combines an unusual geometry with a concise layout. The shape is drawn from the alcohol meter and from the tall barrels used for wine aging, and it follows the curves of the bottle. The labels are produced on textured paper with flexographic printing and raised gloss varnish. A gift box of 100 by 330 millimetres is made of wood. The aim is to make the packaging easy to notice among many wine labels at points of sale.

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Aava Supplements

Aava

Label and box packaging for a health food brand that has strong roots in the Nordics. The design should have a natural touch, especially considering the ingredients are natural. The target demographic groups are males and females in their 30s, 40s, 50s, and 60s. The box is printed on paper with a matt celloglaze finish. Whilst transparent plastic is chosen for the container because it is the most valuable plastic after recycling.

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Wulianghong Liquor Packaging

Wulianghong

Wulianghong is a liquor packaging design inspired by the screen, a traditional item of Chinese furniture. The package brings together three representative Chinese elements: Chinese red, the peony flower and embroidery. A three-fold structure protects the bottle and displays it at the same time. When opened, the package resembles a folding screen, and the bottle stands like a collected object on a display shelf. Inlaid window frames and embroidery add an artistic effect. The package measures 225 mm in width, 115 mm in depth and 215 mm in height.

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The Wine Barrel Xmas Limited Edition Packaging

The Wine Barrel Xmas

It was nature that decided to design this little barrel. She organized her party and chose it to be the star. The barrel, taken out of her magical hands, was left to her inspiration and together they created the magic of Christmas. "Magic out of the Box!" The task, as simple as it may seem, was quite tricky, as the designers had to handle a very distinctive packaging design by adding to it festive elements. Their main concern was to keep aligned with its overall aesthetic idea, without deviating from it at all.

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Shiwanyubingshao Liquor

Shiwanyubingshao

Shiwanyubingshao is a packaging design for a Chinese liquor. The design uses the lion dance, a traditional Chinese performance, as its main visual theme. The bottle is made of glass with a black transparent sprayed finish, and the bottle shape is based on ancient Chinese wine containers, with gilded details. The outer box is made of black special paper with a stamping process. An illustrated lion head is placed on the top of the box. Opening the box reveals the lion head color and adds a sense of ceremony to the act of drinking.

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Ecological Journey Gift Box Honey

Ecological Journey Gift Box

The design of the honey gift box is inspired by the "ecological journey" of Shennongjia with abundant wild plants and good natural ecological environment. Protecting the local ecological environment is the creative theme of the design. The design adopts traditional Chinese paper-cut art and shadow puppet art to show the local natural ecology and five rare and endangered first-class protected animals. Rough grass and wood paper is used on the packaging material, which represents the concept of nature and environmental protection. The outer box can be used as an exquisite storage box for reuse.

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Cong Tai Baijiu Beverage

Cong Tai Baijiu

Cong Tai Baijiu is a commemorative packaging design for a Chinese spirit released for the year of the rat. The main motif is drawn from the door catch of traditional Chinese architecture, referring to the rat as the first zodiac animal that opens the year. The inner label combines the forms of a rat and a coin to suggest wealth and good fortune, while the outer ring uses a radiant pattern for a lively effect. The bottle is made of ceramic with a marble texture and is finished by water transfer printing.

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Kailani Magnesium Packaging

Kailani

Arome Agency's works on the graphic identity and artistic line for Kailani packaging are based on minimal and clean design. This minimalism is in line with the product that has only one ingredient, magnesium. The typography chosen is strong and typed. It characterizes both the strength of the mineral magnesium and the strength of the product, which restores vitality and energy to consumers.

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Xiaohutuxian Xinyouran Wine Boxes

Xiaohutuxian Xinyouran

Xiaohutuxian Xinyouran is a packaging design for liquor bottles. The box is shaped like a bamboo slip, the writing surface used in ancient China before paper. The box opens in the same way as a bamboo slip book, so opening the package recalls opening a book of wisdom. Inside, a pair of Chinese ink paintings shows a range of mountains, a traditional symbol of wisdom. The mountains are drawn with two-dimensional codes, joining Chinese culture with modern technology. The package is made of cardboard and measures 150 by 120 by 300 millimeters.

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Old Parr Branding and Redesign

Old Parr

Old Parr is a packaging design for a range of Scotch whisky. The crackled bottle and its tilted form are retained and enhanced to keep the tactile quality of the pack and its feel in the hand when pouring. The organic crackled pattern was developed together with the glassmaker. The labels are printed on a metallic substrate with white and six colors, two varnishes and one embossing plate. The boxes use the same metallic substrate and a sculpted embossing plate that repeats the crackle. An Old English typeface and the age statement recall the history of the brand.

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Zona Mosto Labels for Beer Cans

Zona Mosto

Zona Mosto is a series of die-cut labels for beer cans. Each label carries an illustration that is first drawn by hand and then redrawn as vector artwork. The subjects are surreal and relate to the name of each beer, while the colors follow the palette of the brand. The labels are printed in four process colors on adhesive paper for food use and finished with a matte varnish. The varnish reduces sharp reflections and improves grip on a cold can. The black can surface makes the printed colors more visible.

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Carp Leap The Tea

Carp Leap

Carp Leap is a packaging design for black tea, created as a business gift. The design tells a story with traditional Oriental elements such as the fish, the dragon and the pine tree. Three stages are shown: leaping over the dragon gate, surpassing oneself and enjoying life. The illustrations refer to the memory of struggle shared by entrepreneurs. The box has a hard mounted shell with embossing and gold foil stamping, an origami paper bag and a sponge insert that holds each item in place. A cup with crystal glaze is included.

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