DesignAmid Magazine

DesignAmid Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Advertising

Explore 92 award-winning designs tagged Advertising on DesignAmid Magazine.

Sogno Jewelry Design Brand Identity System

Sogno Jewelry Design

Sogno Jewelry Design is a brand identity system created for a jewelry brand. The logo is derived from plant shapes, with a curve that recalls a stem and details taken from leaves added to a serif typeface. The fig tree is used as the main motif. A circle is the key element and refers to a ring and to the connection between two people. The identity is applied to illustrations, colors, signage, shopping bags, the shop interior and order sheets. The circular ring case opens like a blossoming flower, and fifty prototypes were tested.

Continue reading about Sogno Jewelry Design Brand Identity System

 
Guangzhou Metro Spirit Lightbox Poster

Guangzhou Metro Spirit

Guangzhou Metro Spirit is a series of lightbox posters created for a city metro system. The posters show young workers in scenes of technology, service, design, construction and culture. Strong contrasting colors, bold graphics and short text give the series a modern and youthful look. Each poster is made with acrylic and high-brightness LED lights with low energy use. Eight posters are installed in each of twenty-four stations. The series communicates the professionalism and the diversity of the metro services.

Continue reading about Guangzhou Metro Spirit Lightbox Poster

 
Menamonsters Promotional Materials

Menamonsters

Menamonsters is a design firm that is dedicated to highlighting and empowering the most talented and professional designers in the Middle East and North Africa. The use of the term "monsters" is a metaphor used in this region to describe exceptional designers, and Menamonsters is proud to adopt this moniker. Menamonsters represents the exceptional talent and creativity that exists in the Middle East and North Africa. The firm is committed to its mission of empowering designers and showcasing their exceptional work to the world.

Continue reading about Menamonsters Promotional Materials

 
Meat by Meet Digital Marketing

Meat by Meet

Meat by Meet project was performed by means of different and depth digital skills: business identity graphics advertising, high web design, web programming, ads, and social media communication. These are just some of the activities performed to make the precious of this butcher more than the common food traders. Both by viewing the video and by browsing the website, you can see the detail level and passion applied in every digital area undertaken, so much so that this project has promoted the customer as the 1st online butcher shop in Italy on the basis of sales 2022.

Continue reading about Meat by Meet Digital Marketing

 
Mission Sleep Fitness Recap Campaign

Mission Sleep Fitness

Eight Sleep launched their 2022 Year in Sleep: Mission Sleep Fitness. This is Eight Sleep's spin on a yearly recap campaign where members can see all their sleep data for 2022 in a galactic design. Their members had their data showcased as a story in the app, and had options to share the unique avatars they received based on all their health and sleep metrics. The main challenge designers faced was contextualizing sleep and health data in a fun and engaging way while staying true to the science and being plain language enough for any outsider to understand.

Continue reading about Mission Sleep Fitness Recap Campaign

 
Gatorade Fuel Rover Sports and Beverage

Gatorade Fuel Rover

The Gatorade Fuel Rover is a mobile bottle storage system for sports team staff. The Fuel Rover stores and transports a large number of player bottles around the field. A storage bin at the base can hold an extra bottle caddy, ice, supplies or collected waste. A utility panel on the back carries three storage bags that strap in place for training or dietitian supplies. The design frees staff from carrying items on their person and allows easier movement along the sideline. The Fuel Rover updates an earlier bottle storage design.

Continue reading about Gatorade Fuel Rover Sports and Beverage

 
Movie Boxed Campaign

Movie Boxed

Movie Boxed is an advertising campaign created for the premiere of the film Boxed. The campaign carries the metaphor of the box through every application. The title sequence, the ending credits, a poster, a ticket, a press pass, a wristband and a bus stop motion poster follow one idea. Typography is arranged in rigid box shapes, including the punctuation marks. A condensed and heavy historical typeface matches the vintage colors of the film. Wristbands that recall handcuffs are given to the audience at the entrance of the screening room.

Continue reading about Movie Boxed Campaign

 
Ride on the Right Track Social Media Campaign

Ride on the Right Track

Ride on the Right Track is a social media campaign created for a bicycle brand to promote sustainable daily habits. The campaign uses organic illustrations, a green color palette, plant inspired imagery and friendly messaging to make sustainability approachable. Content includes infographic fun facts, story stickers for Instagram and Facebook, a live stream event and a social media filter. Greener transportation methods and urban farming are encouraged through small, simple actions. The aim is a collective impact built from everyday choices.

Continue reading about Ride on the Right Track Social Media Campaign

 
Haokan City Web Platform

Haokan City

Haokan City is a video creation campaign that promotes city brands online and offline. The campaign combines local culture, tourism, fashion and new technology to create a customized icon for each city. Traditional architecture, costume and craft details, including Chinese knot buttons, piping, weaving and embroidery, are shown through 3D simulation and dynamic visuals. A character named Dongfang Chen guides young creators. Short videos and offline events invite people to record and share the culture of each city.

Continue reading about Haokan City Web Platform

 
Don't Lose Your Biculutural Integrated Advertising Campaign

Don't Lose Your Biculutural

Don't Lose Your Bicultural is an integrated advertising campaign created for an ethnic television channel service. The campaign includes eight posters, and each title is written in a different language: Portuguese, Chinese, Arabic, Russian, Japanese, French, Italian and Hindi. The visuals use pixel art and are built around the television test pattern, which refers to the moment of loss. Symbols of the participating countries are joined to create a unified and diverse image. The aim is to encourage immigrant communities to keep their languages and their heritage.

Continue reading about Don't Lose Your Biculutural Integrated Advertising Campaign

 
Bits'n'Bites Mobile Application

Bits'n'Bites

Bits’n’Bites, as a saying, evokes images of snacks and socializing, reminiscent of times when people connected face to face. The application fosters authentic professional connections, prioritizing human interactions above all. Its humancentric approach is evident in its intuitive interface, which streamlines the process of relationship building. Featuring elements that mimic face to face interactions, such as personalized conversation starters, it offers a novel platform for the cultivation of deep connections.

Continue reading about Bits'n'Bites Mobile Application

 
BSTN Raffle Sneakers Box

BSTN Raffle

The task was to design and produce an action figure for a Nike shoe. Since this shoe combines a white snakeskin design with bright green elements, it was clear that the action figure would be a contortionist. Designers sketched and optimized the figure in a very short time as an action figure in the style of the well-known action heroes. Then they designed a small comic with a story and produced this figure in 3D printing with high-quality packaging.

Continue reading about BSTN Raffle Sneakers Box