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Operae _ article by Grazia Berardinelli


Operae _ articolo di Grazia Berardinelli

Operae _ article by Grazia Berardinelli

Operae was born at Turin, between the 4th to the 6th November 2011 as a platform of meeting, sharing, exchange and developement of the design at Turin, also thanks to the confrontation with international models.

From a few years, Turin opens up to the working space, clearly pointing at the redevelopent and
revaluation of its own territory, improving the capacity and peculiarity of the place, offering new university options, for example the industrial design departement at the Politecnico. The course necessary needs new programs and ideas to be competitive at national level, and evitate the withdraw to others cities such as Milan.
Operae intends to open a new passage.

On Saturday 5th November, in the Cavour room in the congress center of the Chamber of Commerce, took place a workshop on the self-produced design or Authorial Design, organised by the Associazione Torino –Design, in collaboration with Politecnico and Fondazione CRT.
Da pochi anni Torino si affaccia sul mercato del lavoro, puntando sulla riqualificazione e rivalutazione del territorio, potenziando capacità e peculiarità del luogo, offrendo nuovi indirizzi universitari formativi, vedi ad esempio il Disegno industriale presso il Politecnico. Sicuramente, il corso necessita di programmi e idee nuove competitive sul piano nazionale, onde evitare ripiegamenti su altre città come Milano.
Operae va nella direzione di aprire un varco.

Sabato 5 novembre nella Sala Cavour del Centro Congressi della Camera di Commercio si è tenuto il Convegno Design Autoprodotto o Authorial Design, organizzato dall’Associazione Torino –Design in collaborazione con il Politecnico e Fondazione CRT.
Operae _ article by Grazia Berardinelli
The themes of the workshop took in consideration the industry's valours and expertise, as well those from handycraft and professional arts. It is also trying some others approaches to world of Self-produced Design, postulating personal development and new valours in the light of a globalised world.
Le tematiche affrontate hanno tenuto conto dei valori e degli ambiti relativi all’ Industria , all’ Arte e all’Artigianato; inoltre si è tentato qualche approccio ad un quarto mondo del Design Autoprodotto, ipotizzando sviluppi personali e valori nuovi, alla luce del mondo globalizzato.
Operae _ article by Grazia Berardinelli
Paolo Maccarone opened the debate, as one of the founder of the Associazione Design Week, that introduced the concept of a design that operated from the idea: a single intuition to develop, enquiring on needs, resources, material to produce manually or the use of industrial production. The designer plays the part of the opera's father and has to take him along its growing path.
Paolo Ulian makes a parallel between the designer and the Rinascimento's craftsman figure who technically translated other's ideas, pushed by the desire to do something nice for the others, without forgetting the poetical aspect of the emotions.
La discussione è stata aperta da Paolo Maccarone,, uno dei fondatori dell’Associazione Design Week che ha introdotto la figura del design che opera partendo dall’idea , pura intuizione, da sviluppare, indagando sui bisogni, sulle risorse, sui materiali da realizzare manualmente o se proporla all’imprenditore per la seriazione industriale. Lo stesso attribuisce al designer il ruolo di padre dell’opera e come tale deve accompagnarlo nel suo percorso di crescita .
Paolo Ulian ha identifica il designer con la figura dell’artigiano del Rinascimento che traduce tecnicamente le idee altrui, mosso dall’intimo desiderio di fare qualcosa di buono per gli altri , non dimenticando l’aspetto poetico della sfera del sensibile.
Operae _ article by Grazia Berardinelli
Enzo Mari was particulary severe and contrary on today designer's reality: on thewidespread ignorance either within the formative university ambit or from the youngster, whose controversial ideas often fill the column of specialised magazines, but are seldom produced by entrepreneurs. Molto severo e contrariato l’intervento di Enzo Mari sulla realtà del Designer di oggi, per l’ignoranza diffusa su larga scala sia in ambito formativo universitario che propositivo dei giovani, le cui discutibili idee riempiono i giornali specialistici e non , i cui progetti sono rimasti come prototipi raramente realizzati da imprenditori. Ciò in quanto privi di una cultura umanistica e di legame con la tradizione, da cui invece è necessario partire.
Operae _ article by Grazia Berardinelli
After a touching yet dramatic digression on Italian Design, from WWII to nowadays, he talked about his personal history as a young and very ignorant designer, luckily urged by determination and desire to improve his status, in a historical moment of widespread material and psychological poverty. 
In Milan, where he lived and worked, the immigrants were motivated by the need of achievement. 

April 25th should be celebrated as a change by all means.
Dopo un toccante quanto drammatico excursus sul Design Italiano , a partire dalla seconda guerra mondiale a oggi, ha parlato della sua storia personale da giovane poverissimo e molto ignorante, ma per fortuna era un giovane mosso dalla determinazione e dal desiderio di migliorare il proprio stato , in un momento storico in cui l’indigenza diffusa era sia materiale che psicologica. A Milano dove ha vissuto e operato, tutti gli emigranti erano animati dal bisogno affermazione. Il 25 aprile deve essere festeggiato come cambiamento in tutti i sensi .
For Enzo Mari, today's world crisis has set aside the emotions of the designers, who have fallen into a formalism that is changing the nature of things, at the expense of functionality.
He, then directly addressed the young people with bright and provocative words, reiterating the absolute necessity of producing art works, an indispensable instrument to the profession since the time of the communal craft guilds.
Per Enzo Mari la crisi mondiale odierna ha annullato le emozioni del designer, si è precipitati in un formalismo che ha snaturato l’essenza delle cose, ai danni della funzionalità e, rivolgendosi ai giovani anche con toni accesi e provocatori, ha ribadito il valore assoluto del produrre l’Opera d’arte che nelle Corporazioni artigianali dell’età comunale era mezzo indispensabile per esercitare la professione.
Regarding the debate on self-production, it was said that while it recalls the production process, it also trivializes the DIY product, for its use of inexpensive materials.
The self-production is an approach to utopia, where the design and its realization coincide, eliminating mass production and communication.
The only possible action to strongly support the designer is to create a regulation that, at least, recognises the minimal cost of the work, as it is for all workers'categories.
Riguardo al dibattito sull’Autoproduzione si è detto che se da un lato recupera il processo produttivo, dall’altro banalizza il prodotto del fai da te, perché utilizza materiali poco costosi. L’autoproduzione è un avvicinarsi all’utopia, dove progettazione e fruizione coincidono, eliminando produzione in serie e comunicazione. L’unica azione possibile da sostenere vivamente è che la figura del designer abbia una regolamentazione almeno per il riconoscimento del costo minimo del lavoro come accade per tutte le categorie di lavoratori.
These suggestions should make us reflect on how empty and useless the production has been in recent years, forgetting ethics essential to human life, also for aesthetic and spiritual purposes. Tali spunti devono far riflettere su quanto vuoto e inutilità si è lasciato produrre in questi ultimi anni, dimenticando il senso etico indispensabile alla vita dell’uomo anche ai fini del senso estetico e spirituale.
The debate, opened to young people who remained glued to their seats, despite the harsh attacks, demontrates their realization of today's serious situation.
It can be overcome with a serious, conscious and concrete thinking, not by presumptuous ignorants only in search of personal success, but to help the territory and those living here, working in synergy.
Il dibattito aperto ai giovani, rimasti incollati alle poltrone, nonostante i duri attacchi, ha sottolineato la loro presa di coscienza sulla gravità della situazione odierna che potrà essere superata dal serio, consapevole e concreto pensare non già da ignoranti presuntuosi in cerca unicamente del successo personale e della firma, ma al servizio del territorio e di chi lo abita, operando in sinergia e spirito collaborativo.

This article was added on Monday, 27th of January, 2014 at 08.26 am by author Alessandra Scarfò Read our copyright policy here.
 
 

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